Why American Walk-In Coolers No Longer Races
We caught up with Gene from American Walk-In Coolers this week and asked him why he no longer races at the Tucson Dragway with his team… This is what he had to say.
We have a long history of serving customers with top-quality products and excellent customer service. One of the unique aspects of our company is our former ownership of a drag racing team. While we no longer own a team, we wanted to share a little bit about why we did and why we ultimately decided to shift our focus.
AWIC Drag Racing Team:
For many years, our company was proud to be the sponsor and owner of a successful drag racing team at Tucson Dragway. We were passionate about the sport and enjoyed the excitement and adrenaline that came with competing at the highest level. Our team consisted of talented drivers, mechanics, and other support staff who worked tirelessly to make sure that we were always competitive.
Why We Decided to Shift Our Focus: As much as we loved our drag racing team, we ultimately decided to shift our focus back to our core business: providing top-quality walk-in coolers to our customers. There were a few reasons for this decision:
- Time and Resources: Running a successful drag racing team requires a significant amount of time and resources. While we were proud of the success our team had achieved, we realized that we were not able to give it the attention and resources it needed to continue to grow and thrive.
- Business Alignment: While there are certainly some synergies between the walk-in cooler industry and the world of motorsports, ultimately, they are very different businesses. We realized that we were better off focusing on what we knew best: providing high-quality refrigeration solutions to our customers.
- Strategic Planning: As a company, we are always looking to the future and thinking about how we can best position ourselves for long-term success. After careful consideration, we determined that investing more heavily in our core business was the best way to ensure that we could continue to grow and thrive in the years to come.
Conclusion: While we no longer own a drag racing team, we remain passionate about the sport and continue to follow it closely. Our experience as team owners taught us many valuable lessons about teamwork, dedication, and the importance of pursuing your passions. At the same time, we are proud to have refocused our efforts on providing outdoor walkin coolers as well as full commercial refrigeration cold storage warehouses to businesses of all kinds. We are committed to continuing to innovate and evolve as a company to meet the ever-changing needs of our customers. Check in with the owner Gene below as well as check out their newest and latest refrigeration products!
Gene Igou- https://twitter.com/AWICRacing
Warehouse Refrigeration Facilities www.americanwalkincoolers.com/coldstoragewarehouse
C1Dr Extraction Booths www.americanwalkincoolers.com/extraction-c1d1-labs